Smartlook is shutting down: alternatives for Wix sites
Cisco is closing Smartlook. It stopped selling new subscriptions on May 31, 2026, and on September 30, 2027 the platform shuts down and its remaining data is deleted12. If Smartlook records your Wix site, here's what to export, how to take its code off your site, and what to record visits with instead.
Of the 6 Smartlook replacements for a Wix site we checked on October 5, 2026, 5 record visits on a free plan, 4 make heatmaps and 2 go in as tracking code, like Smartlook.
Prices and features checked on , from each company's public pages. See sources
When does Smartlook shut down?
On September 30, 2027: that day Smartlook's platform is switched off and all remaining customer data is deleted. Smartlook's FAQ and Cisco's end-of-life notice give the steps before it12:
- May 31, 2026
- End of sale: no new Smartlook subscriptions
- August 31, 2026
- No more renewals or expansions; paid plans run to the end of their term
- August 31, 2027
- Last day of support: every paid plan has ended, and accounts move to Smartlook's free plan, with its limits
- September 30, 2027
- The platform is switched off and all remaining customer data is deleted
Cisco names Digital Experience Analytics in Splunk Observability Cloud as the successor2, an add-on to Splunk's Real User Monitoring3. Smartlook subscriptions don't move across to it automatically, and Splunk won't migrate historical data1.
How do I export my Smartlook data?
Use Smartlook's own exports and REST API, before your paid plan ends and no later than August 31, 2027, as Smartlook advises1. Its help center describes three ways to get data out:
- Sessions: while viewing sessions, export a CSV of up to 1,000 users in a segment4.
- Reports: dashboards, events, heatmaps and funnels can send you reports by email, from the envelope icon at the top right4.
- REST API: it returns visitors, events, funnels and sessions5, with a token that a project's owner creates under REST API in the project's settings6. It allows 20 requests an hour on the free plan and 100 on paid plans5, so run big exports while you're still paying.
Any new tool records only from the day you add it, so note the replays you'll still want, such as bug reports, while Smartlook still plays them.
Choose a tool with heatmaps if…
- You used Smartlook's heatmaps, events or funnels, not just its recordings1
- You want it all free: Microsoft Clarity makes heatmaps and replays at no cost7
- You also record a mobile app, which Clarity's free Android and iOS SDKs cover8
- You don't mind pasting a tracking code into Wix again, as Smartlook's Wix guide had you do9
Choose Session Recordings if…
- You mostly watched replays to see where visitors get stuck
- You'd rather add an app than paste a tracking code
- You want all typing masked and recording that follows your Wix cookie banner
- You want it free forever: 2,000 recordings a month, with no card
Six ways to record a Wix site after Smartlook
Prices are per month in US dollars. Each fact links to the page it came from, and tool names link to our closer look where there is one.
| Tool | Free plan | Paid plans from | Heatmaps | How it's added on Wix | Wix plan needed |
|---|---|---|---|---|---|
| Session Recordings | Free forever: 2,000 recordings a month, each kept 30 days | None: Session Recordings is free forever | No | Wix App Market app, no code to paste; new, no reviews yet | Not confirmed yet |
| Wix Analytics' Session Recordings | 3 recordings a month, on an upgraded site10 | Basic, for 500 recordings a month; prices not listed10 | Not offered; TWIPLA calls its heatmaps an option Wix could explore11 | Built in: Analytics > Session Recordings in your dashboard10 | An upgraded site10 |
| Microsoft Clarity | Everything is free: up to 100,000 sessions per project a day, kept 30 days7 | None: Microsoft says there's no paid version7 | Yes7 | Wix App Market app, no code to paste12; 3.4 from 15 reviews13 | Not stated; Microsoft says it "can only be used with registered account domains on Wix"12 |
| TWIPLA app | 400 tracked page visits a month, with replays and heatmaps14 | Starter $2.99, or $2.48 a month billed yearly, for 500 tracked page visits14 | Yes, on every plan14 | Wix App Market app, no code to paste14; 4.5 from 1,625 reviews, Wix Choice | Not stated on its listing14 |
| Mouseflow | 500 sessions a month, 1 month of data15 | Essential $39, or $25 a month billed yearly, for 5,000 sessions15 | Yes: click, scroll and geo heatmaps on every plan15 | Tracking code in Wix's Custom Code16 | A paid plan with a connected domain, which Wix's Custom Code needs1718 |
| Lucky Orange | None listed; a 7-day free trial19 | Build $39, or $32 a month billed yearly, for 3,500 sessions19 | Yes, on every plan19 | Tracking code added as a custom tool in your Wix settings20 | A paid plan with a connected domain, which Wix's custom code needs1718 |
Our overview of eight tools adds Contentsquare (formerly Hotjar) and Crazy Egg.
The options, one by one
Session Recordings
- Best for
- Replays of a Wix site, with no code to paste and all typing masked
- Free plan
- Free forever: 2,000 recordings a month, each kept 30 days
- Paid from
- None: Session Recordings is free forever
- How it installs on Wix
- Wix App Market app, no code to paste
- Wix plan needed
- Not confirmed yet
- Heatmaps
- No
- Checked
Session Recordings is our app. It records Wix sites only, with no mobile SDK, no heatmaps and no funnels or events, so it won't replace Smartlook in an app or for funnel reports. It's built for one job: replays of your site's visits, with typing masked in the visitor's browser and recording that follows your Wix cookie banner. It's free forever, with 2,000 recordings a month, each kept 30 days.
Wix Analytics' Session Recordings
- Best for
- Recordings inside Wix Analytics, kept up to 36 months10
- Free plan
- 3 recordings a month, on an upgraded site10
- Paid from
- Basic, for 500 recordings a month; prices not listed10
- How it installs on Wix
- Built in: Analytics > Session Recordings in your dashboard10
- Wix plan needed
- An upgraded site10
- Heatmaps
- Not offered; TWIPLA calls its heatmaps an option Wix could explore11
- Checked
Wix's help center sends questions about these recordings to TWIPLA10, which powers them11. A site that ran Smartlook needed a paid plan with a connected domain9, so while that plan is active, the site is already upgraded. Our comparison with TWIPLA covers the plans and privacy modes.
Microsoft Clarity
- Best for
- Free heatmaps and replays, with rage clicks and dead clicks flagged7
- Free plan
- Everything is free: up to 100,000 sessions per project a day, kept 30 days7
- Paid from
- None: Microsoft says there's no paid version7
- How it installs on Wix
- Wix App Market app, no code to paste12
- Wix plan needed
- Not stated; Microsoft says it "can only be used with registered account domains on Wix"12
- Heatmaps
- Yes7
- Checked
If you also used Smartlook in an app, Clarity has free SDKs for Android and iOS, including React Native and Flutter8. On a Wix site it reads consent from the Wix cookie banner by itself21, and it keeps favorite recordings and a random sample for up to 9 months7. More in Clarity vs Session Recordings.
TWIPLA app
- Best for
- Visitor analytics, polls, funnels, heatmaps and replays in one app14
- Free plan
- 400 tracked page visits a month, with replays and heatmaps14
- Paid from
- Starter $2.99, or $2.48 a month billed yearly, for 500 tracked page visits14
- How it installs on Wix
- Wix App Market app, no code to paste14
- Wix plan needed
- Not stated on its listing14
- Heatmaps
- Yes, on every plan14
- Checked
TWIPLA's tracking is cookieless by default, and its lower privacy modes need visitor consent1422. Its plans count tracked page visits, and the listing doesn't say how many recordings each one includes14.
Mouseflow
- Best for
- Replays, heatmaps and a funnel from a free plan15
- Free plan
- 500 sessions a month, 1 month of data15
- Paid from
- Essential $39, or $25 a month billed yearly, for 5,000 sessions15
- How it installs on Wix
- Tracking code in Wix's Custom Code16
- Heatmaps
- Yes: click, scroll and geo heatmaps on every plan15
- Checked
Setup works like Smartlook's: a tracking code you paste into Wix's Custom Code16. Set the snippet's Code Type to Analytics, so Wix stops loading it before consent23. Paid plans keep data longer: 3 months on Essential, against 1 month on Free15.
Lucky Orange
- Best for
- Stores that want product, cart and checkout pages tracked20
- Free plan
- None listed; a 7-day free trial19
- Paid from
- Build $39, or $32 a month billed yearly, for 3,500 sessions19
- How it installs on Wix
- Tracking code added as a custom tool in your Wix settings20
- Heatmaps
- Yes, on every plan19
- Checked
If you sell with Wix Stores, check this first: Lucky Orange says it tracks Wix eCommerce product pages, cart and checkout20, while Hotjar's and Contentsquare's Wix guides say they can't collect data from Wix Stores2425. Every Lucky Orange plan has every feature, with data kept from 60 days19.
How do I remove Smartlook from a Wix site?
Delete its snippet from your site's custom code. Smartlook's Wix guide has you paste its tracking code there, using older menu names (Site Manager, then Tracking & Analytics)9; today Wix keeps custom code under Settings > Custom Code17.
- Export first. Save what you need, as described above.
- Add the new tool. If it's tracking code, open its Code Type tab in Custom Code and choose Analytics, so Wix stops loading it before consent23.
- Delete Smartlook's snippet. In your site's dashboard, go to Settings, open Custom Code, find the snippet that holds Smartlook's tracking code and delete it.
- Update your privacy notice. Name the new tool instead of Smartlook. Our free privacy notice template has wording for a site that records visits.
Frequently asked
When does Smartlook shut down?
On September 30, 2027, when Smartlook's platform is switched off and all remaining customer data is deleted. Sales of new subscriptions ended on May 31, 2026 and renewals on August 31, 2026, and every paid plan ends by August 31, 2027. After that, an account can use Smartlook's free plan, with its limits, until the shutdown.
How do I export my data from Smartlook?
With Smartlook's own exports and REST API, before your paid plan ends and no later than August 31, 2027, as Smartlook advises. Its help center describes CSV exports of up to 1,000 users from a segment of sessions, email reports for dashboards, events, heatmaps and funnels, and a REST API that returns visitors, events, funnels and sessions. Splunk won't migrate historical data to Smartlook's successor.
How do I remove Smartlook from my Wix site?
Smartlook goes on a Wix site as custom code. In your site's dashboard, go to Settings > Custom Code, find the snippet with Smartlook's tracking code and delete it. Export anything you want to keep first.
What's the best Smartlook alternative for a Wix site?
It depends on what you used Smartlook for. Microsoft Clarity is free, makes heatmaps and replays, and installs as a Wix app. TWIPLA's app bundles a whole analytics suite. Mouseflow and Lucky Orange go in as tracking code, as Smartlook did. Wix Analytics has recordings of its own on an upgraded site. Session Recordings does replays only, for Wix sites, free forever for 2,000 recordings a month.
Does Session Recordings record mobile apps?
No. It records Wix sites only and has no mobile SDK. If you used Smartlook in an Android or iOS app, Microsoft Clarity has free SDKs for both.
Other comparisons
Session recording and heatmap tools for Wix
Clarity, TWIPLA, Wix Analytics, Contentsquare (formerly Hotjar), Mouseflow, PostHog, Crazy Egg and Lucky Orange side by side.
See the overviewA Hotjar alternative for Wix
Hotjar is now Contentsquare. Setup, consent and price on a Wix site.
Read the comparisonMicrosoft Clarity vs Session Recordings
A free tool with heatmaps, compared on retention, consent and masking.
Read the comparisonSources
Checked on October 5, 2026. Prices and plans change, so check each company's page before you decide.
- Smartlook: The future of Smartlook, FAQ
- Cisco: End-of-sale and end-of-life announcement for Cisco Smartlook.com
- Splunk Help: Introduction to Digital Experience Analytics
- Smartlook Help: Reporting, exporting
- Smartlook: REST API overview
- Smartlook Help: REST API tokens
- Microsoft Clarity FAQ
- Microsoft Clarity: Clarity for mobile apps overview
- Smartlook: Wix integration
- Wix Analytics: Adding and setting up Session Recordings
- TWIPLA: Wix Analytics enhanced by TWIPLA-powered session recordings
- Microsoft Clarity: How to install Clarity on Wix
- Microsoft Clarity, Wix App Market listing
- TWIPLA Website Intelligence, Wix App Market listing
- Mouseflow pricing
- Mouseflow: Wix integration
- Wix Help: Embedding custom code on your site
- Wix Help: Purchasing a domain vs. purchasing a site plan
- Lucky Orange pricing
- Lucky Orange: Integrate Wix with Lucky Orange
- Microsoft Clarity: Cookie consent integrations
- TWIPLA: Cookieless tracking
- Wix Help: Categorizing your custom code
- Hotjar Documentation: Wix
- Contentsquare Help: Wix, how to install the Contentsquare tag
See your next visit through your visitor's eyes
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